Show Objective of Crisis ManagementThe implementation of the Crisis Management (CM) program for any organization has four main objectives:
One of the contributing factors to meeting these objectives is establishing a crisis management organization. Forming the TeamA typical CM organization can begin by establishing:
Composition of CM Team Crisis Management Planning (CMP) TeamThis team operates during “peacetime”, and the primary roles of the CMP team are to:
Also, the CMP team:
The CM Planning Team should be as small as possible. Its tasks are to oversee the process of devising an effective CM plan, ensuring a schedule of training and testing, and securing the resources for carrying out what the plan will call for. Crisis Management Team (CMT)CMP Team is the group of assigned individuals who have the skills and professional discipline to respond effectively to a crisis. In its pre-crisis mode, it is responsible for evaluating policy options and in conjunction with the CM Team, it formulates corporate crisis management policies. Should an incident occur, the CM Team assumes responsibility for assessing the threat and within the parameters of its charter, directs all crisis management activities. CM Team consists of key executives, essential key supporting players, and heads of business with critical functions. Each member has a set of pre-defined roles and responsibilities for implementing the CM Plan. The CM Team can include legal counsel, investigators, public relations or corporate communications and human resources. It also provides investor relations, risk management, financial, marketing, information technology, employee relations, facilities or property, and engineering. During a crisis, the main tasks of the CM Team are to:
The CMT does not need to be an original executive management team as not every business unit needs to be represented. Crisis Communication TeamThe Crisis Communication team usually forms part of the Crisis Management team. Its primary role is to formulate a public response to a crisis. The tasks for the team during a crisis are to:
Manage all internal communication and provide updates to employees. Command Centre Operation (CCO) TeamThe CCOT is the second team to be set up. It should draw on steady, reliable and experienced people who can function in the Command Centre. Their tasks during a crisis are to:
In general, this team should make the type of tactical decisions that will ease the crisis. There should be a clearly identified CCOT Leader. Incident Management (IM) TeamDepending on the nature of the incident, other organization locations may be directly or indirectly affected. Local Management Teams called Incident Management Teams are responsible for carrying out corporate policy and operational recovery as it affects them and as directed by the (Headquartered) Crisis Management Team. The tasks of the IT team during a crisis at the location are to:
Roles of Team Leaders and MembersCM Planning (CMP) Team LeaderA CMP Team Leader should report to the CEO. It is observed that in some instances, this Team Leader reports to a CFO, Chief Legal Counsel, or Director of Communications. The concern is that this reporting risks the Team leader being pigeonholed into one discipline, defeating the purpose of an effective, functioning CM team, which should be cross-disciplinary. This person is in charge of the entire CM team. He or she has the final say in any decisions that must be made and directs the actions of other team members. The CM team regularly gives the team leader status updates and flags any issue that needs immediate attention. The team leader is often the Chief Executive Officer or a direct appointee of the CEO or Chairman. The CEO should ensure representation from:
SpokespersonIn today's media environment, professional and citizen journalists through social media take an immediate interest in crisis situations. The CM team's spokesperson conducts press conferences, fields phone calls, drafts press releases and prioritizes interviews with other officials if necessary. The spokesperson also either monitors ongoing media coverage for accuracy or has additional team members that do so and report to him. He usually has an everyday communications role, such as being a media officer or being in public relations, within the organization. Refer to Manage Crisis Communication. Command Centre Operations (CCO) Team LeaderThis person or people (could rotate this position but ensure it is always filled) stays in the Command Centre and assures the members are working with the most current information. Appointed by and assists the CM Team Leader in managing the CM team activities including:
Command Centre Operations (CCO) Team MemberIf not a particular individual, these duties need to be assumed by one or more team members:
Goh, M. H. (2016). A Manager’s Guide to Implement Your Crisis Management Plan. Business Continuity Management Specialist Series (1st ed., p. 192). Singapore: GMH Pte Ltd. Extracted from Establish the Crisis Management Organization Find out more about Blended Learning CM-300 [BL-CM-3] & CM-5000 [BL-CM-5]What are the responsibilities of the crisis management team?In the crisis phase, the team is responsible for the following:. Monitor and detect early signs of an emergency.. Assess the impact of the crisis.. Activate the crisis response and the crisis command system.. Implement emergency measures and contingency plans.. Communicate important information to all stakeholders.. What are the responsibilities of the management team?The Executive Management Team is responsible for managing the Company's core business operations as a whole, which requires planning of various development processes, Group principles and Group practices, as well as monitoring the development of financial matters and Group business plans.
What are the five 5 areas of crisis management?Mitroff offers a five-stage model for crisis management : “(1) signal detection, seek to identify warning signs and take preventative measures; (2) probing and prevention, active search and reduction of risk factors; (3) damage containment, crisis occurs and actions taken to limit its spread; (4) recovery, effort to ...
What are the 4 P's of crisis management?The four Ps is a mnemonic that captures the essential elements of crisis management — prevent, plan, practice, and perform. These terms remind companies to minimize threats, develop crisis plans, rehearse these plans, and execute them effectively when needed.
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